I’m deep in planning for my MAX presentation, Intro to Thermo, in San Francisco in November (and something special that will be a surprise). I’m lucky enough to also be presenting the session in Milan for MAX Europe. There’s going to be a bunch of cool stuff in San Francisco, but I’m also really, really looking forward to Milan. One, having it a couple of weeks later means that people will have had a chance to play with the technology for a bit. External speakers (which are usually the best) will be able to show off some really cool examples. It also means that some of the products that aren’t ready yet will have a couple more weeks of work. There may be a few surprises for MAX Europe that people in North America won’t get to have seen.
But first and foremost MAX is about networking and MAX Europe is going to be a great place to network. A lot of Adobe’s plans revolve around Europe. Europe’s always been big for Adobe and we’re going to be putting even more resources towards it than we have been. Europe has the largest evangelist team by quite a bit and we’ve ben expanding it with a bunch of great new additions. Some of the team will be in North America but in Europe you get a chance to meet all of them. They’re going to be the best resource for getting information about what Adobe is doing and getting your feedback back to the product teams.
So if you’re on the fence about MAX Europe, it’s going to be a great conference and I’m looking forward to showing off Thermo in my session, so register and add it to your session list.
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