Google Analytics is rolling out some new features that will be of interest to Flash/Flex developers. As part of the new Google Analytics Event Tracking you will be able to expose your Flash events to Google so that you can track how people are interacting with your site. At first I thought this was like Nitobi’s RobotReplay for Flash but after talking to Andre, we came to the conclusion that it’s not quite that cool. However there’s still some interesting stuff here. The line that everyone keeps repeating is this:
These new reports are designed to help you understand how people use and interact with Ajax, Flash and multimedia on your site without artificially increasing your pageview metrics. In order to provide a way for you to define and track a wide variety of applications and interactions, there will be a new tracking module called ga.js.
[tags]Google, Flex, Flash, Web Analytics[/tags]Tweet