Adobe.com One of the top 20 websites on the planet
December 8th, 2006 by ryanstewart
I noticed over on the Compete Blog that Adobe.com is a new entrant into the elite top 20 most visited web addresses in the world. I’m sure this is in no small part to the Macromedia aquisition, but it’s very cool to see.
[tags]Adobe,Traffic[/tags]
Posted in Rich Internet Applications
December 8th, 2006 at 2:41 am
I wonder how adobe.com got in that top 20. Is it because of Flash Player 9 updates? People going there for downloads, or to be shown successful Flash Player installation screen?
December 8th, 2006 at 10:12 am
That’s really surprising. It has to be the Flash player downloads.
December 9th, 2006 at 9:45 am
Looks like my comment here got lost in transit… I had a comment deleted at the source blog too, doomed topic maybe….
Both adobe.com and macromedia.com were PageRank 10 sites already, mainly because of the inbound links on web pages (“Get Player” etc).
But this study talks about “20,000,000+ unique site visitors per month”. Their measurement is apparently based on 2,000,,000 who have installed “The Compete Toolbar”, a Windows-only browser extension, originally for MS IE, now also available for Firefox. They then weight this data in various ways, add in “ISP data” for people not on Windows, and give a result.
May mean something, may not. Alexa Toolbar uses a similar methodology, and has been subject to many accuracy questions over the years. When you’re projecting data from a small and constrained sample set, the results might always be useful to consider, but don’t always match up with the actual worldly phenomenon you’re trying to model.
How many unique monthly visitors does adobe.com get? I don’t know, but I’ll ask folks on the web team next week, see if there are public stats. Most Player and Reader installations never result in a site visit… Internet Explorer’s ActiveX happens in the background; all they see is a dialog box.
I don’t see the download stats myself, but the word I hear is that daily Player installations have been consistently in the 5-6 million range — when a new Player starts up the first time it pings the Adobe site. There’s been a spike upwards in December, seeing nine million completed installations some days, all to addresses in China… suspect it was the Zhang Yu scandal video which caused the rise.
But again, only people in non-IE actually visit the site for an installation. And it’s unclear how accurately the study’s headlines match the world.
But, you know… looking at these numbers again… they say Yahoo is tops in site visitors, with 120 million a month… meanwhile we know that Adobe Flash Player 9 is being added to the machines of over 150 million people each month. That seems rather astonishing, doesn’t it…?
jd
December 9th, 2006 at 9:47 am
Link for Compete Toolbar info:
http://www.compete.com/help/#snp7
December 9th, 2006 at 8:46 pm
So are they moving to blue dragon .net now to take advantage of the speed increase over cold fusion 5?
December 11th, 2006 at 4:26 pm
I’m a couple days late to this thread, but I can’t tell if Nick’s comment is serious or a troll?
Is he talking about myspace or Adobe?
CF 5 was never used on any of the old macromedia.com sites, CF MX(6) was the first version used on macromedia.com. And it was updated to MX7 the week that was released. So CF 5 was never used here.
He must have been talking about myspace. In that case, no comment.